
Onsite and operating: we come to you.
For companies ready to move fast on several fronts at once. Eight private sessions a month, four Resets a year with two able to run together, and two onsite visits where we train your team and capture content.
Everyone starts with a $1 free week. If your diagnosis says you belong in Defy, we set it up on your Friday call with Noah.
Ready for Defy now? Book a call about Defy
$6,000/mo
Month to month
- 12-month commitment$5,000/mo
- Annual, paid upfront$55,000
Only 2 spots
Committed and annual rates involve a term, so they’re set up on a call.
Defy fits when…
- You’re growing quickly and need more than one part of the company rebuilt at once
- You want your team trained in person, in your building
- You want marketing content captured while we’re there
And who it isn’t for
Defy is limited to 2 companies. Approved travel and related expenses are paid by the client.
Included at Defy
- Everything in Align
- Collection Mastery Lab, done for you: we build your training collection for you
- Eight private Personal Pulse sessions per month
- Four Resets per 12-month engagement; up to two may run at once when it’s operationally right and approved
- Two onsite visits a year: a two-day Kickstart and a two-day midyear visit, four onsite days in total
- Onsite operating and training support, with real emphasis on capturing marketing content
- Six Test Cases at milestones 4, 8, 12, 16, 20 and 24
- Two Install Expectations edits or build-outs, after milestones 4 and 8
Not included, stated plainly
- A fifth Reset
- A fifth onsite day
- Quarterly live checkups after the Kickstart
- Unlimited Resets
- Roofory dealership, ad spend, guaranteed appointments or free appointments
Every boundary here is one you won’t have to argue about later. That’s the point of publishing them.
A potential revenue growth guarantee of up to $2,000,000.
Measured over a verified trailing-twelve-month baseline: growth above where the business already is. It is not automatic with membership. It applies only when your signed agreement expressly includes it and every condition is verified.
- Your trailing-twelve-month baseline is established and verified
- The guarantee start date is verified
- You are on the qualifying engagement
- Required attendance and participation are met
- Required implementation, Test Case and Collection Mastery requirements are met
- The evidence supports current eligibility
Defy: we come to your building.
Two onsite visits a year, four days in total. We train your team where they work and capture the content your marketing runs on. Resets can also run as two-day retreats at no extra cost; you cover travel and lodging.



Your next step
Start with a week. Then find out if Defy is the right rung.
Join Grow for $1. Every Group Pulse for a week, then a Sales Diagnostic Call with Noah.
Rather talk first? Book a fit call
